Tackle your critical business challenges
Expectations
Retailers and wholesalers struggle to offer seamless, (AI-powered) personalized experiences customers expect, often due to fragmented systems and data silos.
Inefficiency
Many internal processes are still manual or run on old core systems, leading to high operational costs and frustrated employees.
Volatility
Supply chain disruptions, unpredictable demand, and the need for real-time visibility make accurate inventory management, and efficient fulfillment challenging, directly impacting profitability.
The challenge
At Rappit, we understand the intense competitiveness of the Retail and Wholesale industry.
Rising costs across labor, logistics, and inventory are squeezing your margins. To gain an edge, you need your business-critical enterprise software to be ready for the future, including solutions that provide personalized experiences and increase employee productivity.
As Enterprise Software experts, we see how frustrating it is to be held back from growth by your current systems. That’s why we’ve been helping clients for more than 40 years, like our current customers Omoda, Hunkemöller, and Eijerkamp.
Rapidly (re)build a custom OMS or WMS
to maximize efficiency
Is your current technology holding back your growth? Outdated systems and siloed data hampering your progress? We believe your business deserves better than a standard or old (legacy) system. Rappit helps you modernize faster by building or extending core business systems like Order Management Systems (OMS) and Warehouse Management Systems (WMS) to precisely fit your unique business processes. Solutions that are scalable and future-ready, easily handling high-volume demands like multiple orders per second. Ensuring technology propels, not impedes, your success.
Discover in our latest guide how Rappit’s custom WMS leverages real-time data and AI-powered workflows to create a solution that adapts to your unique business, not the other way around.

Future-ready systems developed to fit your business
Custom WMS / OMS
Deliver a warehouse management system or order management system that keeps pace with your ambition. With functionality that aligns 100% to your requirements and easily adapts to new demands.
Pricing & product configurator
Elevate your operations by automating intricate pricing and complex product configurations with a custom CPQ solution. Ensure accuracy, streamline the quote-to-order process, and boost customer satisfaction.
B2B portal
Empower your suppliers with a web portal where they can authenticate and view their open orders in real-time. Drive proactive management of supply chain issues, operational efficiency and collaborative relationships.
Drive profitability and innovation, powered by data & AI
In retail and wholesale, profitability hinges on real-time, data-driven decisions. Achieving this demands a seamless omnichannel experience and deep customer insights. Yet, critical customer and operational data often remains trapped in legacy systems, hindering AI’s full potential. The solution? Unlock your data to innovate. Leverage our Google Cloud expertise and premier partnership to build robust data foundations and power cutting-edge AI solutions that transform your business. Start innovating today! Businesses embracing AI gain significant competitive advantages, delivering the seamless, personalized experiences customers now expect, with AI agents transforming shopping.
Don’t know how to get started? Check out our GenAI discovery workshop!
Add intelligence to your operations
Data lake
GenAI’s power starts with your data’s strength. Build the data foundation for intelligent applications with our data offering.
AI agent
Deliver an intelligent assistant, suggesting personalized product recommendations, driving increased conversion. Or implement virtual assistants across departments for operational efficiency.
AI creative partner
Embrace AI as a co-creator for retail campaigns. Enrich human creativity by rapidly generating diverse visual and video concepts to deliver optimized content across channels.
Advanced demand forecasting
Inaccurate forecasting from fragmented data costs you millions; our custom AI/ML solutions integrate diverse data for granular demand predictions, driving significant profitability.
Boosting Omoda’s customer experience with the AI stylist
In an era where artificial intelligence (AI) is reshaping the retail landscape, Omoda has launched the ‘AI Stylist,’ a GenAI-powered shopping assistant developed by Rappit to provide customers with personalized outfit recommendations, moving beyond traditional product listings. This innovation aims to make online interactions as relevant and personal as those in a physical boutique.
In a standout session at the Google Cloud Summit Benelux 2025, Jan Baan (CEO, Omoda) and the Rappit team presented the creation of Omoda’s AI Stylist.
Let your team work smarter, not harder
While your team strives to deliver amazing customer experiences, old business systems and manual work are the hidden frustrations draining their productivity and morale. Outdated retail technology and cumbersome processes aren’t just slowing down your business. It’s a direct threat to employee satisfaction, operational efficiency, and ultimately, your customer loyalty. Happy employees create happy customers, but outdated tools and processes make both incredibly challenging. With the Rappit Composer no-code apps & workflows platform, you quickly build (mobile) workflow apps to digitize and automate manual tasks and boost productivity.
Simplify your Retail & Wholesale operations
Retail task management
Gain real-time insight into task completion ensuring consistent execution of promotions and merchandising.
Intelligent workflows
Manage exceptions with intelligent workflows, e.g. approving discounts based on real-time demand fluctuations driven by factors like weather or seasonal trends.
Inventory management
Speed up warehouse operations with real-time inventory data, for accurate SKU identification, and custom forms for updates on the go.
Get data from documents where it needs to be, on time and error-free
You manage a high volume of daily documents, from vendor invoices to inventory reports and customer feedback forms. Rappit Undoc’s Intelligent Document Processing (IDP) transforms operations by effortlessly automating document capture, classification, and extraction, seamlessly integrating data with your existing workflows and systems. This eliminates repetitive manual tasks and errors, empowering your employees to focus on value-added activities.
Automate seamlessly with intelligent document processing
Inventory management
Automate the extraction of data from packing slips, invoices, and other documents to update inventory levels and track stock movement.
Product data automation
Automate the extraction of product specifications, configuration options, and pricing details from product brochures, enabling seamless updates in product configurator and pricing applications.
Returns processing
Automate the processing of return documents, speeding up refunds and exchanges.
Modernizing a legacy ERP to facilitate a retailer’s growth ambition
Omoda, in partnership with Rappit, transformed its legacy AS/400 ERP system into a modern, future-ready core platform for all operational domains. By leveraging Google Cloud’s data analytics and machine learning capabilities, Omoda is now equipped with a truly intelligent system, enabling it to achieve significant growth, both in revenue (+30%) and operational efficiency.
Why Rappit
Proven tooling and domain expertise in Retail & Wholesale
Let’s solve your retail challenges together
Struggling with outdated systems, inefficient workflows, or manual processes? Our experts are ready to help you modernize and differentiate your operations. Fill out the form and discover how Rappit can turn your unique retail challenges into competitive advantages.
What to expect
- A quick scan of your current IT landscape
- Practical ideas tailored to your retail operations
- No obligation — just a conversation with our experts
This call is perfect if you’re…
- A retail manager or IT leader looking to modernize their WMS or OMS
- Facing limitations with standard ERP systems
- Exploring AI, automation, or custom software to boost productivity
- Ready to reduce manual work and improve operational agility